kathy barthel - Book Editor/Web Copywriter/Speaker
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How to Use Case Studies to Get More Clients

by Kathy Leave a Comment

When you consider marketing your business, you usually think of building a presence on social media, blogging, speaking, networking and attending conferences… But what about letting your customers do some of the marketing for you? The three most common types of “customer marketing”: are: word-of-mouth, testimonials and case studies. 1) Word-of-mouth: A happy client’s enthusiasm is […]

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Kathy is a lovely person to work with and very creative!

She took my "technical language" business concepts, understood my essence and translated them into copy that is easy to understand and has given me great results.

Leyla Razeghi, Business Strategist Leyla Razeghi

 

Kathy,

I cannot say enough good about your work, your methodology and the results.

Before working with you, my bio was “all over the place” and didn’t really communicate who I am personally or as a professional.

You listened, used the exact phrases I spoke, and put together a clear and concise bio that helps others to get to know me before we ever meet.

Thanks!
Lesley

Lesley V. Ingves
The Business Systemizer
Clear Pathway, LLC

 

Kathy Barthel is the real deal, she just get’s it.

Her understanding of how to produce meaningful copy and attention grabbing headlines that are also easily searchable was a big benefit for me and still is today.

Her ability to edit and publish e-books was done with such clarity that they almost took on a life of their own. I was very impressed.

I would highly recommend Kathy Barthel for anyone looking to make an impact through either print or online. Kathy Barthel is the one you want hands down!

Adam Linden, SRES, AGA, CARP Ambassador

 

I found Kathy while floundering around with the third version of my website, one I was even more unhappy with than the previous two. I felt I was going nowhere fast.

In a surprisingly short amount of time, really as we were just chatting, she helped me get to the heart of why someone would call me for my work. And how to present it in a clear, compelling style.

Even with a background in writing, and a very heart centered business, I was completely missing the mark.

She got me to the heart of the matter fast, and it was --hard to believe:) -- fun!

I highly recommend Kathy. She will get you back on track quickly and accurately, smiling (instead of groaning) along the way.

Susan Francis, Harmonious Pets and People

About Take on the World

I’ve been a word nerd since I was three. Back then, my favourite TV program was the word-association game show, “Password.” I’d beg my mom to let me stay up to watch it and get all excited when … Learn More

Latest Blog Posts

How to Use Case Studies to Get More Clients

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About Take on the World

Helping women entrepreneurs find their voice -- and their own words to express it -- so they can take on the world!

All site contents ©2018 Kathy Barthel

Contact Me

Are you ready to own what makes you distinct, be irresistible to your dream clients -- and repel the rest? Let’s talk.

Email: kathybarthel@takeontheworld.ca
Twitter: @Kathy_Barthel
Tel: 416-906-7083

Recent Posts

  • How to Use Case Studies to Get More Clients
  • 7 Steps for Quick and Easy Content Curation
  • What Makes Your Business So Special? Take the Quiz.

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